What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

More info

Subaru Loves the Earth

More info

Subaru Loves Learning

More info

Subaru Loves to Help

More info

Subaru Loves To Care

More info

Pets

Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.

Environment

Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.

Education

It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts

Community

In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.

Health

We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

Subaru Love Promise Heart

Love Promise Stories from Subaru of Muskegon

LLS and Subaru of Muskegon give to cancer patient  –  Sarah h

LLS and Subaru of Muskegon give to cancer patient

Cody from Hart Michigan is a 20 year old who is battling a blood cancer. Johnson's Family Cancer Center, Subaru of Muskegon and Leukemia & Lymphoma Society were honored to deliver the special blanket to Cody while receiving his treatment. The LLS is so grateful for Subaru's commitment to help create a positive experience for blood cancer patients. The staff at Johnson's Family Cancer Center is always warm and welcoming to LLS. We shared our story of our Remembered Hero, Taylor, another 20 year old, who unfortunately did not survive her cancer. Kendall from Subaru knew her from High School and is planning on joining LLS for our annual Light The Night walk. Cancer touches everyone, but we are hopeful for cures to put an end to these terrible diseases and Subaru is helping make this happen. What a great day to spend with Johnson's Family Cancer Center and Subaru of Muskegon!


Subaru Love makes the Lakeshore Healthier  –  Andrea M

Subaru Love makes the Lakeshore Healthier

We are so grateful to Subaru of Muskegon for sharing the love with our community. Their support of the Osteopathic Foundation of West Michigan has helped to fund many programs that create a healthier Lakeshore. This year's donation helped pay for construction of a health clinic to serve Oakridge Schools where there had been a "health care desert" -- most families had to drive at least 30 minutes to reach a doctor. Now students receive medical, dental, and behavioral health care right on campus. This helps them to stay well, stay in school, and learn healthy habits they will take with them for the rest of their lives. Subaru, you are making a difference for these students and so many others! Thank you for being so generous and investing in your hometown.


Subaru of Muskegon show LLS the Love!  –  Sarah h

Subaru of Muskegon show LLS the Love!

Thanks to the wonderful staff at Subaru of Muskegon, the Leukemia and Lymphoma Society join forces again to battle blood cancers. While standing in front of the USS Silversides Submarine Museum, LLS receives a check from Subaru of Muskegon. The funds will be used to go back to our patients for co-payments for life saving drugs, travel assistance to families who live out of town, the 13 Michigan research projects and our call in help line. Thanks to Muskegon of Subaru and the Leukemia & Lymphoma Society we are making Someday Today!


The Perfect Car  –  Chris L

The Perfect Car

Over the years I have probably owned more vehicles than the average '30-something guy'. Almost all the vehicles have sat on a fence somewhere between performance-oriented and safe/practical. Admittedly most of the more performance-oriented have almost always lacked either a back seat, or just the feeling of being a practical family vehicle. Where as anything on the latter side, has just not been a vehicle that I loved to get in and drive every day. When I purchased my 2016 WRX this past May...I knew I finally found the perfect car. I have loved every mile I have driven it! It's a very fun car, it's a very safe car, and with our first baby on the way, I am now even more in love with the car! I don't think I could find a vehicle that I felt safer putting my family in, especially in these Michigan winters! We Love or Subaru!


LLS and Subaru of Muskegon deliver love!  –  Sarah S

LLS and Subaru of Muskegon deliver love!

West Michigan Leukemia and Lymphoma Society give a huge thank you to Subaru of Muskegon for their support through the Subaru Loves To Care campaign! Subaru of Muskegon and your friends at LLS join Johnson Family Center for Cancer Care delivering 60 blankets to patients. These blankets give warmth to blood cancer patients during treatment at the cancer center. Currently, LLS is funding 277 academic research grants worldwide, 13 of them are in Michigan. Without support from businesses like Subaru and Johnson Family Cancer Center, we at LLS could not do what we do to end blood cancers. It is a great way to say we care! #SomedayIsToday #SubaruLovesToCare