Subaru Owner Benefits change throughout the year and may be available at different locations for varying times. We hope you check back in often to get the most out of your Subaru experience.


The ASPCA® (The American Society for the Prevention of Cruelty to Animals) has more than one million supporters throughout North America. Subaru owners can receive a poison control magnet and emergency window sticker with their order of a Subaru Badge of Ownership Paw Badge. To receive these items, order the Paw Badge of Ownership 

ASPCA® Pet Health Insurance

As a Subaru owner, you may be able to save up to 20% on ASPCA® Pet Health Insurance through Liberty Mutual. (Plans underwritten by United States Fire Insurance Company.) 

National Ski Patrol

Since 1996, Subaru has been a proud partner of the National Ski Patrol, (NSP). NSP is a nonprofit organization headquartered in Lakewood, Colorado dedicated to serving the public and the ski industry by providing education on emergency care and safety. NSP's professional and volunteer patrollers put their safety on the line every day to make the slopes safer and more inviting for the millions of snowsport enthusiasts who visit ski and snowboard areas each year. Beginning now, Subaru owners receive a 20% discount off the National Ski Patrol's initial Associate Membership. This is a great opportunity for any owner who would like to become a part of the NSP community and join in the safety mission of both brands.

SiriusXM Satellite Radio

Add a soundtrack to any drive with a four-month trial period for Subaru vehicles equipped with SiriusXM capability.

2015 Subaru Contingency Program / Rally America Championship

The first 10 paid Subaru teams in the National and the first 10 paid Subaru entries in the concurrent Regional rally receive Early Entry Fee Credits. This reduced "Subaru Early Entry Fee" will be $500 below the event's normal Early Entry Fee for a National entry, and $300 below normal Early Entry Fee for a Regional entry.

The Super Production Contingency Program pays up to $4,000 to the first place finisher qualifying as Subaru Super Production Class participants at all 2015 Rally America National Championship Events. Entrants must register with Vermont Sports Car.

Events and Festivals

Enjoy exclusive invites to exciting gatherings with other Subaru Owners who share similar interests. Visit the calendar of events to find a gathering.

Guaranteed Trade-In Value Program

A program exclusive to Subaru owners, Subaru of America, Inc. guarantees your Subaru vehicle's trade-in value for the first eight years of ownership.

Some vehicles are eligible for the Guaranteed Trade-In Program beginning after the first 12 months of ownership for a total period of eight years from the vehicle's original warranty start date. 

Subaru Advantage Insurance

Subaru drivers who switch to Liberty Mutual could receive exclusive savings of up to 10% on auto insurance.1 Plus, you'll have access to exceptional benefits such as: New Car Replacement2, Accident Forgiveness4 and more.  

Discounts and savings are available where state laws and regulations allow and may not be available in all states. Certain discounts apply to specific coverages only. To the extent permitted by law, applicants are individually underwritten; not all applicants may qualify.

2Applies to a covered total loss. Your car must be less than two years old, have fewer than 30,000 miles and have had no previous owner. Does not apply to leased vehicles or motorcycles. Subject to applicable deductible. Not available in NC or WY.

3Accident Forgiveness coverage is subject to terms and conditions of Liberty Mutual's underwriting guidelines. Not Available in CA and may vary by state

Subaru Equity Shield®

Created exclusively by Subaru of America, Inc., Subaru Equity Shield provides GAP coverage to customers who want both protection against unforeseen losses and greater peace of mind. To learn more, talk to your local Subaru retailer.

Lease Loyalty Program

If you're leasing your current Subaru through Subaru Motors Finance4, you may also qualify for the Subaru of America Lease Loyalty Program. Under the Lease Loyalty Program, Subaru will make the first monthly payment on your behalf - not to exceed $500 - on your next Subaru lease through Subaru Motors Finance and pay any disposition fee owed on your current leased Subaru. Offer subject to program rules and customer eligibility requirements. Ask your Subaru retailer for Lease Loyalty Program details.

The tradename "Subaru Motors Finance" and the Subaru logo are owned / licensed by Subaru of America, Inc. and are licensed to JPMorgan Chase Bank, N.A. ("Chase"). Retail / Loan accounts are owned by Chase

Active Military Discount Program

Subaru is proud to offer a special discount to active duty members of the U.S. Air Force, Army, Navy, Marines, National Guard, and Coast Guard. Qualified applicants will save between $1300 - $3300 off the Manufacturer's Suggested Retail Price (MSRP) [5] (depending on model and accessories). In addition, your VIP price will be further reduced by any applicable zone or regional cash incentives in effect at the time of purchase. For complete program details and eligibility information, please contact your local participating Subaru retailer or VIP Program Headquarters at vipprogram@subaru.com or 1-800-VIP-0933 for further assistance. 

[5] MSRP does not include tax, title and registration fees. Specific models may be excluded. All other models are subject to availability and retailer discretion. Limited time offer subject to change without notice. Terms and conditions apply. Prior sales excluded. This offer replaces all existing offers. Valid in the U.S. only, except Hawaii. Cannot be combined with any other SOA promotional offers, coupons (such as auto show or internet coupons) or direct mail offers (except Subaru Guaranteed Trade-in Program (GTP), $500 Subaru Added Security®Maintenance Plan Coupon or Subaru Reward Dollars)

College Graduate Program

If you're a recent or soon-to-be graduate, you can apply to finance or lease a new Subaru vehicle under a College Graduate Program for leases and loans approved through Subaru Motors Finance5. All qualified applicants are also automatically eligible for any other current lease or retail offers. Visit your local Subaru retailer for complete program details and eligibility.

The tradename "Subaru Motors Finance" and the Subaru logo are owned / licensed by Subaru of America, Inc. and are licensed to JPMorgan Chase Bank, N.A. ("Chase"). Retail / Loan accounts are owned by Chase

Subaru Mobility Assist

No matter the challenge, Subaru designs vehicles that give drivers a strong sense of control, maneuverability and security. That's why we created Subaru Mobility Assist, a program that helps Subaru drivers with disabilities get the vehicles modifications they need in order to keep them safe and active. Through Subaru Mobility Assist, drivers get up to $1,000 reimbursement for necessary vehicle modifications on eligible Subaru vehicles. 

Certified Pre-Owned Vehicles

If you're ready for the next chapter in your Subaru love story, you might consider a Certified Pre-Owned Subaru. Special finance rates available on all Subaru Certified Pre-Owned used vehicles 2015-2010 model year. Cannot be combined with any other incentive. Financing for well-qualified applicants only. Length of contract is limited. Subject to credit approval, vehicle insurance approval, and vehicle availability. See participating retailers for details.

Badge of Ownership

Owners can show their love with a free set of vehicle badges designed specifically for Subaru interests. There's even a medallion showing the number of Subaru vehicles you own. Orders require a valid Subaru VIN.

Subaru Gear

Functional, fashionable, and fun gear for you, your family, and pets, so you're well equipped for adventures, road trips, or relaxation.

Get free ground shipping on your first Subaru Gear order of $35 or more (code required - enter OWNERBENEFIT at checkout). Owners also receive special Subaru Gear promotions and discounts year-round.

Insider e-newsletter

Subaru owners have access to a monthly e-newsletter containing topics relevant to the Subaru lifestyle, videos, and exclusive online features.

Drive magazine

Enjoy a free seven-year subscription to this quarterly magazine for all Subaru owners - filled with captivating stories, adventures, and product information that fits the Subaru owner lifestyle.

Drive Performance magazine

Subaru owners receive a free four-year subscription to Drive Performance, a periodical geared toward enthusiasts who own Subaru performance vehicles. Content usually covers rallies, performance events, modified vehicles, new technology, and more.